Author

Zhuochen Tu

Date of Award

2026

Document Type

MA Project - Open Access

Project Type

MA Project - Business Plan

Degree Name

Master of Arts (MA)

Department

Art Business

First Advisor

Brendan Burns

Second Advisor

Judith Prowda

Abstract

ArtMetric is a technology company dedicated to revolutionizing the art market. We have developed an AI-driven valuation platform designed to address the inefficiencies, high costs, and subjectivity inherent in traditional art appraisal. Users upload images of artworks through our platform to quickly receive a data-driven, and affordable valuation report. This report integrates AI visual analysis, real-time market data comparison, and optional expert verification, ensuring both speed and accuracy in valuation. Our target clients include collectors, artists, galleries, and insurance companies. We monetize through subscription services, one-time appraisals, and premium B2B solutions. As the art market accelerates its digital transformation, ArtMetric is poised to become the new infrastructure of the sector, driving the market toward greater transparency and efficiency.

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