Date of Award

2026

Document Type

MA Project - Open Access - With Distinction

Project Type

MA Project - Business Plan

Degree Name

Master of Arts (MA)

Department

Art Business

First Advisor

Noah Kupferman

Second Advisor

Lawrence Motz

Abstract

Artisanal Retreats is a luxury travel provider blending holistic personal wellness with art creation, appreciation, education and collection. We offer our clients an unparalleled retreat experience at our 250-acre pastoral escape, combining traditional wellness amenities and activities with art focused pursuits to aid guests in achieving optimal Creative Wellness. Set on a gorgeous, historic farm near the bucolic town of Middleburg, Virginia, Artisanal Retreats’ guests are transported to a heightened level of relaxation and vitality through our exceptional programming and hospitality. Our team is comprised of seasoned professionals, from both the art world and the wellness industry, intent on bringing the perfect balance of health and enrichment to each retreat stay. Plush accommodations, chef-prepared nutritious cuisine, comprehensive fitness and spa amenities, as well as a carefully curated selection of art centered classes, lectures and outings, all join together to create a unique space for travelers seeking to escape stress and improve their overall quality of life. In partnership with artists, galleries and investment advisors, we facilitate the creation of art, promote knowledge of the global art world, and impart strategies for navigating investment in, and collection of, fine art. Fostering relationships among our guests and partners is an important tenet of our business model, allowing Artisanal Retreats the privilege of adding value as a trusted advisor in all matters surrounding fine art accession, deaccession and collection building. Expansion plans to offer our bespoke retreats at distinctive destinations around the world are in development. As the dynamics of the luxury wellness travel industry rapidly evolve, Artisanal Retreats remains dedicated to deepening each guest’s connection to culture, while replenishing and restoring balance through both Eastern and Western wellness methodologies.

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