Date of Award

2025

Document Type

MA Project - Open Access

Project Type

MA Project - Business Plan

Degree Name

Master of Arts (MA)

Department

Fine and Decorative Art and Design

First Advisor

Lawrence Motz

Second Advisor

Agnes Berecz

Abstract

New York City remains the epicenter of the global art world, attracting curators, collectors, museum directors, and other key players who are constantly seeking new ideas and emerging talent. For Mexican artists, having a presence in this dynamic environment is essential for gaining the visibility and recognition they deserve on the international stage. To address this need, I am committed to establishing a dedicated space in New York—not as a commercial gallery or museum, but as a non-profit platform showcasing the depth and diversity of Mexican arts & culture. The goal is to create a bridge between Mexican creativity and the global art market, ensuring that the artistic voices of Mexico are seen, heard, and valued. By positioning Mexican art in the heart of New York’s cultural ecosystem, we can call attention to its vitality, showcase its diversity, and ensure its rightful place in museums, collections, and exhibitions worldwide. The creation of The House of Mexico in New York, or HOM, represents an urgent and transformative initiative to reshape global perceptions of Mexico and address critical gaps in the promotion and representation of Mexican art and culture. It is inspired by the Kunsthalle model in Germany, which refers to an art exhibition space that eschews a permanent collection and all the associated costs and prioritizes flexibility and agility instead. This independent, non-profit platform will showcase the richness of Mexican heritage, foster international exchange, and elevate Mexican artists and creators on the global stage. Each exhibition will be accompanied by detailed catalogues, serving as an archive of HOM’s efforts to document and celebrate Mexican art and culture. In addition to exhibitions, other programming will range widely, from talks and panel discussions related to the exhibitions to film, literature, gastronomy, business affairs, and family events.

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