Date of Award

2019

Document Type

Thesis

Degree Name

Master of Arts (MA)

Department

Art Business

First Advisor

Zhang Rui

Abstract

Since 2000, with the rapid development of China's economy, the evolution of contemporary art fairs in China has been accelerated. This paper takes two representative cities, Beijing and Shanghai, as examples. In the past one decade, Shanghai and Beijing have respectively led the trend of contemporary art market due to various internal and external factors. This paper uses PEST model to analyze, trying to find out who will be the next center of contemporary art in the next ten years.

The first part of this paper mainly starts from the differentiations in policies and regional distributions of Chinese contemporary art fairs, sorts out the development status and classification of art fairs, and summarizes the development status of Chinese art fairs. The second part is the influence of other factors including economy, humanity, society, science and technology on the contemporary art fair of China. The third part is the interview and analysis of famous art fairs in China. The fourth part, through the analysis of the reasons, combined with the domestic reality, to find the answer to the problem.

Based on the existing domestic and foreign related works as the research foundation, this paper applies data, theory and case to research appropriately. In the context of the overall growth of China's contemporary art market economy, the research on art fairs is of great significance to the development of contemporary art fairs.

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