Date of Award


Document Type

Thesis - Open Access

Degree Name

Master of Arts (MA)


Art Business

First Advisor

Maria Sancho-Arroyo

Second Advisor

Agnes Berecz


The following thesis highlights the factors that have contributed to the successful positioning of Mexico City as an international contemporary art center. The city has expanded its artistic reach in the last few decades and its contemporary art market is now booming. The key to its successful positioning in the global art sphere lies in three main factors: collectors, galleries, and fairs. These art market players have had a significant role in the development of the city’s vibrant art scene and have worked to expand it internationally. This investigation aims to answer questions on how the stakeholders have raised international awareness and drawn interest into the city. Furthermore, the findings contribute to the existing literature as a valuable study that encourages continuous research in the relevance of the Latin American art market in the world today. By focusing on Mexico City, this study will serve as an example for other scholars to build upon research on other Latin American art hubs such as Sao Paolo, Buenos Aires, and Bogota to strengthen the continent’s international presence and cultivate its growth.